Business

Reading Time: 3 minutes2023 Gym Membership Retention Statistics   As a boutique fitness studio owner, it’s important to keep a finger on the pulse of the industry.  Your EFTs, or recurring memberships, can make or break your small business. How do the latest gym membership statistics inform the choices you’re making while marketing your gym? The landscape of […]

Reading Time: 3 minutesThere’s nothing like walking into your yoga studio only to see students playing Tetris to squeeze in one more mat! A packed studio is a sign that your boutique fitness business is thriving.   If you’re struggling to attract new students, it can be hard to find your zen. That’s where our list of the

Reading Time: < 1 minuteWHAT YOUR WORKOUT PLAYLIST SAYS ABOUT YOU We’re all drowning out the generic ‘Today’s Hits’ that are playing in the gym with something. What you choose to listen to may reveal a lot about you… Let’s take a look at what your workout playlist says about the kind of person you are. YOU’RE LISTENING TO

Reading Time: 3 minutes  Best Pilates Studio Data Tracking Software in 2023   When you step into a Pilates studio, the main goal should be to push yourself and work up a sweat. Ideally, you’ll be sweating on the mat, not while looking over your books. If your business is really thriving, you’ll have enough time and energy

Reading Time: 2 minutesDoes a Free Gym Trial Actually Work? What You Need to Know   “Try it before you buy it” is a common philosophy in many industries, but is it the most effective way to grow your gym? In today’s article we will explore the most profitable method for acquiring new members into your gym and

Reading Time: 3 minutes  How Much Does it REALLY Cost to Build a Gym?   You have big dreams and some starting capital in hand. You are finally ready to open your own gym or health club facility. You think you know how much it costs to build a gym, but you’re starting to second-guess yourself. As you

Reading Time: 3 minutesRunning a thriving fitness studio takes more than striking signage and the latest machines. Gym owners are constantly striving to bring in more clients, increase EFTs, and grow the business.    The truth is that gimmicks can only do so much heavy lifting. When it comes to real, measurable, and sustainable growth, you need fitness

Reading Time: 3 minutesThe Best Dance Studio Management Software for Growth: Our Top Picks   When you walk into a well-established fitness gym, you might admire the weights, equipment, and machines. It’s a little bit different in the dance world.   In order to succeed, boutique dance studio owners must fill their space with people! Marley, mirrors, and

Reading Time: 3 minutesBuilding a gym from scratch is a massive undertaking. Between rent, marketing, staff, build out, and gym equipment, it’s a good idea to save money wherever possible. Specifically, we will be taking a closer look at how used gym equipment can benefit your bottom line, as well as what you need, and what you don’t

Reading Time: 4 minutes5 Essential Metrics To Track As a Gym Owner   Running a gym is no easy or simple feat. Tracking your business metrics is crucial to knowing whether or not your gym is succeeding, and where you have room to improve. As they say, you can not improve what you don’t measure.   But what